JC Promotions, Inc., and its public relations subsidiary BaumanCurry & Co., is a full-service marketing and communications firm that specializes in business and ethnic marketing. Known for innovative and strategic media campaigns and community programs, the firm integrates a wide range of marketing and communications tools including media relations, special events, product marketing, corporate identity, minority affairs, community relations and promotions.

With expertise and contacts within the business, ethnic and education communities JC Promotions, Inc./BaumanCurry & Co., can quickly access business leaders, community and opinion leaders, ethnic professionals, community organizations, churches, youth groups and educators for a multitude of projects.

Through the agency's community and business relationships, JC Promotions, Inc./BaumanCurry & Co. has netted long-term corporate/community partnerships that have effectively reached the African American population for Lawry's Foods, Inc. The development of a strategic, innovative public and community relations campaign has resulted in placements for Lawry's on "CNN" and on the front page of the Metro Section of the Los Angeles Times in addition to coverage in regional ethnic publications such as the Los Angeles Sentinel, Wave Newspapers, Rapid Publishing Newspapers and appearances on ethnic radio shows KACE "Turning Point Live", KJLH "Front Page". The combination of the public relations, advertising and promotional campaigns have resulted in a continuous increase in sales of Lawry's flagship product, Lawry's Seasoned Salt.

Public sector organizations such as the Department of Health Services, Office of AIDS, have used the agency's ethnic expertise to increase HIV/AIDS prevention awareness in the African American community. In the first year after implementing the campaign, the State of California saw an increase in calls from African Americans to the AIDS hotline. In addition, the agency has implemented the State's innovative Beauty Salon Outreach Program targeting African American women. The media campaign has netted exposure in regional media outlets statewide such as Los Angeles Times, San Francisco Chronicle, Sacramento Observer, Oakland and Richmond Post, Los Angeles Sentinel, Los Angeles Watts Times, San Diego Monitor, as well as national ethnic publications such as Emerge, Heart and Soul, Hype Hair and Essence Magazines.

The diverse expertise of the team of PR and marketing professionals, allows the firm to work with a broad range of companies. The agency's technology clients have graced the pages of prestigious national and international publications such as Publish, New Media, Computer Pictures, PC Graphics & Video, PC Computing, and international magazines including Australia's Design Graphics and Germany's MAC UP. Classic PIO Partners, a royalty-free CD ROM clip photo library developer, was nominated as a finalist for the distinguished EDDY Award after JC Promotions/BaumanCurry & Co. implemented a strategic product marketing campaign.

The agency's clients choose JC Promotions/BaumanCurry & Co. not only for its media, business and community contacts but also for its innovative and creative strategic campaigns and programs that get results.